MeasureCamp Paris 2023 Review: the Beginning of a New Era
Yesterday, on June 24, 2023, the latest MeasureCamp Paris took place. This was my first time attending this event in Paris, although I had already been a couple of times to MeasureCamps in Nantes in the past. Here’s a quick overview of the main subjects that were discussed during this sunny and hot day at […]
Choosing the Right Matomo Version: Cloud, On-Premise, or Matomo for WordPress – A Comprehensive Guide
Coming from the world of Google Analytics, things were relatively easy. To get started, you simply created a Gmail address, accessed Google Analytics, and began using it. You could also access other people’s accounts or add them to yours, as it was a centralized solution similar to major platforms like Facebook or Twitter. However, when […]
You will feel at home with Matomo after Google Analytics has ended
Today is June 6, 2023. In a few weeks, Google Analytics GA3 (Universal) will come to an end. As an era comes to a close, let’s explore why you will feel at home with Matomo Analytics. Last week, I attended an interesting web event in France called Annecy Web, where I had the opportunity to […]
Podcast: What are the Best Alternatives to Google Analytics?
See you on Wednesday, February 1, 2023 for the next live session of the Majestic (SEO) podcast dedicated to alternative analytics solutions to Google Analytics! With the regulatory changes related to the GDPR, and many organizations hesitating to switch to the next Google GA4 solution, this is a hot topic (yes, there is also Chat-GPT…). […]
Writing for the Web: a Story of Process (before Chat-GPT)
Need to write blog posts, but don’t know where to start? Is the fear of the blank page surfacing again, just when you thought you’d left it in a dark closet from your past schooling? Let’s see how developing a writing methodology can become your most valuable ally. [Article originally published March 30, 2019 on […]